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Amazon Music for Artists // Social 

Group: Amazon Music for Artists
Role: Art Director, Motion Designer

Amazon Music for Artists creates and markets the tools artists use to promote their careers, connect with their fans, and make the most of the Amazon Music service. These animated ads were created to revitalize the Instagram channel, drive awareness of new features in the artist app, and entice artists to start using them.

This post is part ad, part explainer that shows off the Spotlight feature of AM4A.

Merch On Demand
This was part of a merch campaign to build awareness of on demand merch printing.

Merch Curation
This post showcases the ability for artists to curate and sell existing merch.

New Release Intros
This feature allows artists to record a 15 second clip as an intro for a new release.

Build Release Buzz
This post runs through 4 quick ways to build buzz with a new music release.

Automatic Playlist Notifications
This feature notifies an artist when they are added to a playlist on Amazon Music.

CSV Exports
This feature allows artists to download their stream and listener data as a CSV.

Merch Store
This was a story that ran promoting the recent launch of the Merch Store.

©2023 Ryan Obermeier. All rights reserved.