Echo Dot Kids Edition

Group: Amazon Echo
Role: Art Director

Echo Dot Kids Edition can play age-appropriate music, answer questions, tell stories, control compatible smart home devices, and more. For the product packaging, we decided to leverage the sketch style developed for the Q4 Echo holiday campaign because the playfulness and energy of it fit perfectly. We concepted the front and back panels for 3 different boxes, and worked with illustrator Gemma Correll for the final art.