Business Partner: Amazon Kindle
Role: Art Director, Writer
Kindle Freetime Unlimited provides kids with a custom Kindle experience tailored for them, and parents a way to curate and monitor the content. With Parent Dashboard, parents are able to use discussion cards, topics related to their kids' content, to connect better with their kids about what they are reading and watching. This video was shot for digital, and served up via Kindle Freetime's social channels. To date it has well over 1MM views on Youtube.