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Wall Street Journal + AWS

Group: AWS
Role: Art Director, Motion Lead, Designer

The Wall Street Journal partnered with AWS on a thought leadership program showcasing how AWS is fueling growth and transformation for enterprises across a variety of industries. Over the course of a year and 20 articles published on WSJ, we generated the creative campaigns that built awareness and drove traffic to the articles. This included animated social videos, banner sets, and article imagery. 
Social Video
These represent a small selection of looping social videos that ran on the LinkedIn channels for AWS and WSJ, all driving to the article pages. 

An example banner set. These drive to the article on WSJ.

WSJ Article Hub

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